Little more need to be said about a company with 600 patents and counting. Headquartered in the sunny confines of Southern California, Oakley got its start in 1975 when founder Jim Jannard sold "The Oakley Grip" out of the back of his car at where...
Continue readingEVS got its start like many companies do - a solution to a problem. So, back in 1985 after numerous knee injuries and no knee brace to fit their need, the founders of EVS created their own - The AMX-5. This brace became the first knee brace...
Continue readingRoy Richter got his start in the auto industry in 1933 as a pattern maker at Bell Auto Parts in Bell, CA. Auto racing became a passion as did building race cars - his first car put together from used parts in the Bell junkyard. His cars were...
Continue readingRacerX's 2007 Product of the Year gets a complete redesign for 2013 and even a name change. The Leatt GPX Race Neck Brace is made from high impact polymer with a completely re-sculpted front using a split design first introduced in 2011 with the...
Continue readingShoei's history in helmets goes back to 1954 with the Kamata Polyester Co. which first produced helmets for the construction industry. In 1959, Eitaro Kamata founded Shoei to make general safety helmets and then in 1960 the manufacture of...
Continue readingAlpinestars' roots in motorcycling reaches back to the 1965 when the company, founded by Sante Mazzarolo in Asolo, Italy in 1963, introduced its first motorcycle boot. In the 1970s, Alpinestars marketed protective boots featuring toe sliders and...
Continue readingMany motorcycle helmet companies stake their claim on delivering high end goods at a fraction of the price. In the case of the new Icon Airmada helmet it may very well be the case. The Airmada is the latest result of Icon's innovation and...
Continue readingSante Mazzarolo founded Alpinestars in 1963 in Asolo, Italy. Alpinestars first made hiking and ski boots but a short two years later the company introduced its first motorcycle boot - it included an innovative steel shin protector and a buckle...
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